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Chris Airey is one of the rare breed of board leaders who can mix business change and technology ability with normal business common sense. He is an entrepreneur, strategist as well as a hands on deliverer with an instinctive focus on customers, driving business growth and creating value.
Chris has significant commercial, turnaround, integration and delivery skills across many ownership structures both public and private, regulated and non-regulated, consumer and business facing organisations. His experience is broad including retail, financial services, logistics, customer management, print, digital and marketing sectors. He has also worked in international organisations.
With a background in technology and outsourcing a current thought leadership focus is ‘digital’. Whilst ‘digital’ makes great strides in the consumer world, its adoption within a business context generally remains patchy or at a surface level. This is an area where in particular Chris can review people, product, marketing, processes, Clients, sourcing, attitudes and IT to determine what Digital value could be unlocked and how to deliver. This challenge is equally appropriate to technology businesses as well as the business services sector as it is a key route to maximising business wealth for minimum dilution on investment or maximum return on business exit.