Plastic’s biggest asset; its durability, is also its biggest downfall.
A material often used only once and for a short period, but which lasts hundreds of years has created a fearsome legacy. Visceral images – notably of the effects of ocean plastics pollution, have stirred up public sentiment around the world
Mobilised to act, consumers, regulators and activists are demanding sustainable packaging alternatives with which to create a truly circular economy in which plastics never become waste.
Responding to plastic’s status as public enemy number one, a growing number of retailers are investing in unpackaged in-store solutions, allowing their customers to actively reduce plastic waste and keep a lid on food wastage by not buying more than they need.