Leadership In A Unprecedented World
“Unprecedented” is a word that we have had to use and hear too many times in the last three years.
Brexit brought the SME in particular unprecedented levels of uncertainty, the pandemic had an unprecedented impact on the lives of millions of people around the world and now the conflict in Ukraine, brings levels of pain and misery to a sovereign nation.
Navigating a course through these moments in history has required and is requiring great leadership. Whether we have seen that to be the case will at times be questionable, on others it has clearly been visible and the results tangible.
Leadership was always one of the five main PACP criteria that we look for in a business when assessing how we can help advise or fund raise for them. It remains one of the five, however as we progress in to 2022, we are most certainly increasing the weighting we allocate to the quality of the founder, the skill set of their senior group and the value added by their advisory board or early investor base.
We increasingly sense that true leaders, just as much as big ideas, innovative technology, metrics and KPIs will define future success and returns.
The ScaleUps Strike Back

Prime Advantage Capital Partners and managing partner Greg Tufnell were delighted to be asked to form part of the recent Scale Up North East – “The Scaleups Strike Back” webinar series.
During his presentation Greg focused on how PACP help businesses become investor ready as well as how they bring value to their investor network.
The audience also got the chance to meet and ask questions of two successful founders from 2021 fund raises:
- Dom Portman, founder of Boulevard, an online marketplace super seller who raised +£2m and is now raising £1.5m to further accelerate growth
- Jo Spolton, founder of Rumage, an aggregation platform for the re-use circular economy and who successfully raised £200,000 seed funding from Sustainable Ventures.
Investment Opportunities
February saw two strong pitch events with themes covering the luxury market and future of work, and strong presentations from:

Portmagee Whiskey
Irish whiskey with a heritage.
MarkT@pa-capitalpartners.com

Argent Timeless
The UK’s first national storage and lifestyle company focused on the ownership and enjoyment of prestigious vehicles
greg@pa-capitalpartners.com

Dash
A marketplace transforming the cycling industry whilst saving tax
brian@pa-capitalpartners.com

Mobile Practice
Improving remote team performance by enabling managers to coach key moments of face-to-face customer conversations
greg@pa-capitalpartners.com

Homey
Building the next generation of conveyancing
pippa@pa-capitalpartners.com

PitchFlix
Organising the world’s pitch videos
brian@pa-capitalpartners.com
Latest News
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April Focus: Environmental Sustainability & Female Founders
Internet Retailing recently revealed that Vinted is now the third largest fashion retailer in the UK, after Primark and Next, giving further evidence that Environmental Sustainability is now considered mainstream. Being sustainable is no longer a “nice to have” addition to a product or service, it’s now a major decision driver. The Drapers Sustainability and …
Continue reading “April Focus: Environmental Sustainability & Female Founders”
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Investment Opportunities with Female Founders: Pitch Round Up
Thanks to all who joined us this week for our Female Founders Virtual Pitch Event hosted by our Consumer Partner Sharon O’Connor. We’re delighted to share details of the 3 pitching businesses with links to request more information and an introduction to the founders. Thanks to the innovative founders of the featured businesses in F&B, …
Continue reading “Investment Opportunities with Female Founders: Pitch Round Up”
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Celebrating International Women’s Day
Championing Our Female Entrepreneurs & Investors Female Founders Pitch Event: 24th March, 3pm-4pm (UK Time) We’re excited and proud to champion our Female Founders this month, highlighting their successes and talent in recognition of International Women’s Day on 8th March. We’re delighted to be celebrating female entrepreneurship with a Female Founders Investment Opportunities Virtual Pitch Event, …

